Second year university brief

Brief - Design a 12mx6m stand for Perspex at Euroshop 2015


The primary aim of the  stand is to raise brand awareness and to showcase the breadth of the Perspex range in practical situations. Whilst the secondary aim of the stand is to provide a tool to present Perspex to customers. 


The inspiration for this stand was taken from the shapes formed within a kaleidoscope as the range of materials and colours Perspex comes in are similar to that of the childhood toy. This forms were then manipulated to create a dynamic 3D structure out of flat sheets of plastic.


The long bar allows for a length of interaction with potential clients and also the ability to serve drinks at the launch of a new colour range. Touchscreens are embedded into the bar to allow visitors to peruse the Perspex catalouge at leisure whilst experience the potential of such a versatile material.